Catalogue Design for Essex Construction Site Supplies Company

Catalogue Design for Essex Construction Site Supplies Company
universal-brand

“When we first approached Create2Convert, we knew we were presenting them with an epic challenge.

Create2Convert’s experience with similar projects and efficient project management allowed us to work together seamlessly.

They helped drive our company forward when we were waning and delivered results on time and within budget. The finished result is everything we had hoped for and more.”

Rob, Universal Site Supplies

Problem:

Create2Convert was approached by Univeral Site Supplies, an Essex-based construction site supplies company needing a comprehensive catalogue design. The company required a meticulously planned, designed, and printed 300-page catalogue that effectively showcased its extensive product range. A key challenge was to create visual identifiers for the core sections of the catalogue to aid reader navigation, ensuring customers could easily find the products they needed. Additionally, the company wanted an online, page-flipping version of the catalogue to present on their website, giving customers another way to source their products.

Solution:

We began by collaborating closely with the client to understand their business objectives, target audience, and product range structure. This in-depth understanding enabled us to develop a visually appealing and highly functional catalogue.

  1. Planning and Structure:
    • We meticulously planned the layout and structure of the 300-page catalogue to ensure logical flow and ease of navigation.
    • Sections were organised to reflect the core categories of the company’s product range, making it intuitive for readers to find specific items.
  2. Design:
    • We created a clean and professional design highlighting the product offerings’ quality and breadth.
    • A cohesive colour scheme and typography were chosen to maintain consistency throughout the catalogue and reinforce the brand’s identity.
    • High-quality images and detailed descriptions were included to provide customers with clear and accurate information about each product.
  3. Visual Identifiers:
    • To enhance reader navigation, we devised visual identifiers for the core sections of the catalogue. These included distinct icons and colour codes for each category.
    • These identifiers were strategically placed to guide readers seamlessly through the catalogue, improving the overall user experience.
  4. Printing:
    • We managed the printing process to ensure the final product met the highest standards of quality.
    • The catalogue was printed on high-quality paper and bound durablely to withstand frequent use in a construction site environment.
  5. Online Catalogue:
    • We also created an online, page-flipping version of the catalogue that could be presented on the client’s website.
    • This digital version provided customers with another convenient way to source products, enhancing their overall experience.

Results:

The project delivered substantial benefits for the Essex construction site supplies company:

  • Enhanced Usability:
    • The meticulously planned layout and visual identifiers significantly improved the catalogue’s usability, making it easier for customers to navigate and find products quickly.
  • Professional Presentation:
    • The clean and cohesive design conveyed a professional image, reinforcing the company’s reputation for quality and reliability.
    • High-quality images and detailed product descriptions enhanced the overall presentation and provided valuable information to customers.
  • Customer Satisfaction:
    • Customers gave the comprehensive and user-friendly catalogue positive feedback, appreciating its ease of use and clear organisation of products.
    • The online, page-flipping version of the catalogue offered an additional, convenient way for customers to access product information, contributing to increased customer satisfaction and loyalty.

This project showcases our expertise in delivering tailored design solutions that meet our clients’ specific needs and enhance their business operations. By creating a meticulously planned, designed, and printed catalogue with effective visual identifiers and an online version, we helped the Essex construction site supplies company improve its product presentation and customer experience.

 

Contact us today to discuss how we can help you achieve your goals with a stunning logo and results-oriented web design solution. Call 01376 51 66 86, message us, or book a meeting online!